Elevate your celebrations with Rivaah bridal jewellery that’s perfect for every wedding function

The new age Indian bride is confident, strong and independent. Along with being the epitome of beauty and warmth, she owns her individuality and loves herself for it unapologetically. While she embraces her modernity with open arms, staying true to her roots keeps her grounded. Her personal style also emerges from the perfect brand of traditional charm and contemporary aesthetics.

Embodying these very qualities is Rivaah by Tanishq. This year’s campaign brings alive the coming together of the timeless elegance and new-age aesthetics of modern times. The collection is a perfect blend of contemporary flair and traditional charm that is crafted to spotlight and complement her ethereal bridal glow! The Rivaah bride charts out her own narrative as she embarks on a new chapter of life. She shines and stands out, much like the jewellery that adorns her. 

Each and every piece of wedding jewellery is an embodiment of the beautiful and emotional rituals that make for the heart and soul of a wedding. Taking this emotion ahead, Rivaah, by blending timeless elegance with modern twists, has jewellery for all wedding functions for not just the bride but her squad as well. 

Beautifully putting together a canvas for wedding jewellery, their intricately crafted bridal ornaments include a chand and floral motif glass kundan set embellished with green gemstones, and pearl ghungroos that add brightness to the lively mood of a haldi. 

As the bride grooved to the beats at her sangeet, Rivaah’s stunning pieces with glass kundan stones set in gold complements her spirited performance. The striking trousseau encompasses an intricate and gorgeous mathapatti, jhumki, nath, choker, ranihaar, and bangles.

Saving the best for the last, the bride carries the love and joy into her reception and pulls out all the stops to make the event unforgettable by donning a delicate diamond and emerald set with a collar necklace, earrings, maang tikka, and bangles. Right from those who love the minimalist aesthetic to those who prefer grand statement pieces, there is something for every bride. These pieces help them embrace their true selves and wear something that resonates with their personality.

With 400 elite boutiques, which are dispersed throughout more than 240 cities, Rivaah by Tanishq caters to the tastes and preferences of brides across India.

That’s not all, Tanishq’s Gold Exchange Policy provides customers with a smart and savvy solution to bring home their dream bridal jewellery at no cost at all. Thanks to the policy, customers can exchange their old gold, bought from any jeweller for the latest designs from Rivaah at 100%* exchange value. You can now join the 1 Lakh+ Rivaah brides who have paid absolutely nothing for their wedding jewellery and elevate your style quotient without compromising on quality or craftsmanship.

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