Jennifer Lopez Becomes the Face of GUESS Watches' Spring 2018 Campaign

Singer, dancer, actor, entrepreneur, philanthropist, and fashion icon, Jennifer Lopez becomes the star of GUESS watches Spring 2018 advertising campaign.

Art directed by Paul Marciano, co-founder of GUESS Inc, and shot by fashion photographer Tatiana Gerusova, the campaign evokes Lopez's personal style and aesthetic while seamlessly combining it with GUESS' signature look. Inspired by Lopez's life from when she was a performer in las Vegas to an actor and icon in Hollywood, the shoot shows her in different avatars GUESS' new timepieces.

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'Jennifer Lopez is a Guess Girl’s dream! She is an accomplished artist, she is iconic, and sensual. Jennifer’s impact and influence continues to grow and this campaign celebrates the notion that women get more beautiful as they gain life experiences. Her beauty and class shine through this campaign,' says Paul Marciano, and honestly, we couldn't agree more.

Which one is your favourite look?